A small focus group research could be a great help. Speak to some of your targeted niche and understand what they enjoy reading and talking about.  Research to find out the most surfed information and topics by your audience. This exploration should be continuous as blogs should be dynamic and must have intriguing new topics every day. The title of your blog posts should be tempting enough, which could not prevent your reader from clicking up your blog post.  No wonder these fast moving consumer goods companies spend so much fortune on packaging.

Most of us drop the reading if the 20-50 initial words of the writing do not entice us. Same formula applies on our blog readers. If you posts opening does not contain any value in terms of information or entertainment for the reader then there is a great risk of closing it up. Craft your posts introduction as appealing as possible. Add some statistic, unexpected research results or amazing facts to keep them hooked.

The post should be all in all a good package. It should deliver some value throughout. Use creative wings and innovation. Write in a way in which reader should associate himself with the posts. Adding some vibes of humor can bring a lot of life to the post. Sharing your personal experiences, believes and thoughts also help readers to connect with the writer.

An ideal blog post should be between 200-500 words. The longer you run, the lesser will be the viewership. An interesting tip when writing for the blog is reading a loud; this will make your article more conversational and interactive for the audience. Sharing your knowledge always bring back great returns, so be generous with that.

A lot of young readers enjoy direct opinions and abrupt discussions of blog post. But, one should be careful before mixing up being direct and rude. Be humble with your posts even when sharing a personal opinion. Personal comment which can be termed as personal attacks are highly discouraged in blog posts. Blogs should offer a feel of social belongingness. The writing should reflect the buyer’s vitality and energy not letting the readers yawn by the end of the posted article.

As always emphasized, consistency is one important factor with your blog posts. If you have built repute by posting quality articles than make sure to live up to your target audience attention or they will gradually lose their interest.